Gurtam vacancies
Digital Marketer
Digital Marketer
Gurtam is an international software developer and provider of Wialon, the platform for fleet management. 330 professionals work around the globe including our offices in Tbilisi, Dubai, Boston with headquarters in Vilnius. We deliver feature-rich and cost-effective solutions that drive efficiency in fleet management in more than 150 countries across the globe. Being on the market for over 20 years, Gurtam has evolved into a trusted expert in telematics, actively expanding its presence worldwide.
Responsibilities
- Build and refine projects-related pages with website builders to support marketing initiatives.
- Manage and update website content, ensuring accuracy and consistency.
- Conduct A/B testing to optimize website performance and enhance user experience.
- Coordinate work between the PPC agency and the internal marketing team, ensuring marketing objectives, key messages, and creative concepts are effectively communicated and implemented.
- Participate in the production of advertising creatives, including collaborating with designers to create banners, AI-generated videos, and other campaign assets.
- Monitor KPIs of advertising campaigns and digital activities by analyzing lead data from the CRM system and Google Analytics. Identify insights to optimize campaigns, enhance digital performance, and improve audience targeting.
- Generate reports on marketing performance to keep stakeholders informed and support data-driven decision-making.
Requirements
- 2+ years of experience in digital marketing roles, including website management and ad campaign execution.
- Experience with Webflow, Wix, or similar website builders.
- Knowledge of CMS for content updates.
- Strong understanding of Google Ads and Meta Ads.
- Ability to coordinate agencies and internal teams effectively.
- Experience in A/B testing for website optimization.
- Familiarity with AI-generated video tools and basic video editing.
- Proficiency in web analytics tools (e.g. Google Analytics) with the ability to derive insights from data.
- Experience with knowledge of CRM software.
- English and Russian language skills at a professional level
We offer
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Involvement in the growth and development of an international product IT company with a global reputation.
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Opportunity to work directly with top experts and managers.
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Challenging tasks that boost your creativity.
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Result-driven, friendly, and supportive team — we do an amazing job and are good friends after work.
- Salary range from 2600 to 3400 EUR gross, based on experience and interview results.
Benefits
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Medical insurance.
- Free lunches in the office.
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Take time off when you need a break or aren't feeling your best.
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Family-friendly policy. Helping to balance and benefit both work and family life.
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Corporate presents. We are not limited to logo-branded mugs.
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Team-building events. We love to work and love to have fun.
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Financial support for trainings and specialized courses. You choose what you need.
